Zero Gravity Marketing is a full-service digital marketing agency in Connecticut, specializing in Search Engine Optimization (SEO), Pay-Per-Click (PPC), Conversion Rate Optimization (CRO), Social Media Marketing, Content Marketing, Website Design, and Creative Services. As a highly experienced, full-service digital marketing company in CT we understand what it takes to create a successful campaign and believe that every strategy should be unique to your brand.

01
05

Digital Marketing Services

Social Media Marketing

Social Media Marketing

Social media platforms, such as Facebook, LinkedIn, Instagram, Twitter (X), Pinterest, and others, can be valuable tools in any digital marketing toolbox. Our Social media management team, using both paid and organic efforts, can help you earn trust with your followers while giving a push to website traffic and SEO efforts. Our digital marketing agency will determine which social media platforms are ideal for your industry and help make sure your paid social marketing efforts are being spent optimally - posting the right content for the right audience on each platform.

Explore Social Media Marketing

Web Design & Development

Web Design & Development

Provide current and potential clients an exceptional user experience with streamlined, simple-to-use, adaptable websites that keep the overarching marketing strategy in mind. Whether building wireframes or landing pages for A/B testing, our team of expert website designers and developers build and maintain responsive websites to help you give the right impression, no matter where your users are in the sales funnel.

Explore Web Design & Development

Digital Marketing Strategy

Successful digital marketing campaigns combine all marketing goals into one comprehensive plan of action—interconnected steps you need to follow to reach the goal. Derived from research and insights, our full-service digital marketing agency creates personalized strategic plans by combining all facets of the online world to get you incomparable results.

Explore Digital Marketing Strategy

PPC

Pay Per Click (PPC)

Our digital marketing agency is a 2024 Premier Google Partner. We eat, sleep, and breathe data. Zero Gravity's cross-functional PPC team analyzes your metrics and reports them back to you with 100% transparency, so you always know how your ads are performing. We work hard to ensure you make the most of your digital marketing investment as we maximize the ROI of your PPC campaigns. Our premier status with Google provides us access to special programs and support only available to premium partners.

Explore Pay-Per-Click

SEO

Search Engine Optimization (SEO)

To earn a coveted top spot in the search engines, a detailed, consistent, comprehensive SEO strategy is a must. Our SEO company knows what it takes to rank using advanced SEO tactics that give you clout with Google and with your readers. We remain a step ahead of the current search trends, and adjust strategies as needed to keep up with Google's latest algorithm. We are also a HubSpot partner agency, providing exclusive inbound marketing services through the HubSpot suite of tools.

Explore SEO

Our Clients

Effective Strategies to Turn Social Media Followers into Enrolled Students

Sep 12th

In today’s fast-paced world of higher education marketing, universities are lighting up social media with viral TikToks, trending Reels, and campus takeovers that rack up thousands of views. But here’s the hard truth: if that engagement isn’t fueling your enrollment pipeline, it’s not doing its job. This disconnect (between likes and leads, shares and applications)…

Marketing to Both Parents and Students? Here’s How to Craft Messages That Hit Home

When it comes to student recruitment, winning over a prospective student is about connecting with their entire support system. That means one thing: You’re marketing to two audiences, not one. While students browse TikTok for dorm tours and dream of internships, parents and guardians crunch numbers, check safety statistics, and consider the long-term return on…

Manufacturing Leads Drying Up? How to Fix Your Lead Generation Strategy

Sep 9th

When the pipeline slows, manufacturers feel it fast. RFQs shrink, sales cycles drag, and suddenly your reps are working harder for fewer conversations. The reality is that most teams don’t have a “lead problem”, they have a capture and conversion problem. The good news is that with the right fixes, lead flow can be stabilized…

How to Optimize Content for AI Search Engines: Schema Markup and NLP Best Practices

Sep 5th

AI search engines like Google’s AI Overviews, Bing’s Copilot, and Perplexity are reshaping how users find and consume information. Instead of clicking through “10 blue links,” searchers increasingly receive summarized, AI-generated answers that pull from across the web. For SEOs, this shift demands a new approach, one that goes beyond keywords to focus on machine…

Stand Out with Digital Marketing Strategies for Private Universities

Sep 4th

Private universities today face a steep uphill climb. Enrollment is flattening, student expectations are rising, and competition is fiercer than ever, not only from larger public institutions, but also from community colleges, trade schools, and online programs promising flexible, affordable pathways. When you’re running a smaller, private institution, standing still isn’t an option. Budgets are…

How Much Should Manufacturers Spend on Paid Ads vs. Organic Search Traffic?

Sep 2nd

Ah, the age-old debate: SEO vs. PPC. Which one should you invest in, especially if you’re in the manufacturing industry? Let’s cut through the buzzwords and get straight to the point. Today, we’re diving deep into how much manufacturers should allocate for ad campaigns versus organic search efforts. Trust us; this is one debate you’ll…

Chatbots vs. Conversational AI: What’s the Difference?

Aug 29th

Chatbots vs. Conversational AI: What’s the Difference? From banking apps to online shopping assistants, you’ve likely interacted with chatbots and conversational AI tools dozens of times without even realizing it. While these technologies often appear similar on the surface, they’re fundamentally different in how they work. Having the ability to understand those differences can help…

10 Most Effective On-Site SEO Tips

Aug 27th

Effective Search Engine Optimization (SEO): The 10 Best Onsite SEO Tips On-site SEO is the foundation of a strong digital marketing strategy. While off-site tactics like backlinks play an important role, your website must first be optimized for both users and search engines. A well-structured, content-rich, and user-friendly site builds authority, improves visibility, and drives…

Why Industrial Companies Struggle With SEO (And How to Fix It)

Aug 14th

You’ve got the capabilities, the equipment, and the people to deliver on any order. Yet online, it’s your competitors’ names that keep showing up first, often for the very products and services you provide. In industrial markets, the best work doesn’t automatically rise to the top of search results. Complex specs, long sales cycles, and…

Client Testimonials

The folks at Zero Gravity are one of the very few SEO groups that are not only very knowledgeable but honest and transparent about their work! It has been our experience that having all three traits is extremely rare. They are a key part of our long-term SEO strategy.

Cosmo Corigliano

I’ve worked with Zero Gravity for a few years now and am consistently impressed with their services. They help us with SEM/SEO and web development. I highly recommend their services to any business seeking such services.

Mark Strong

One of the best decisions I have ever made as a Marketing Director, is to partner with Zero Gravity to handle our PPC, SEO and Digital Strategy. This talented team continues to impress me on every level. A trusted partner; results driven, excellent communication skills, tremendous knowledge, patience and willingness to listen, teach and lead – no wonder I look forward to our weekly calls! I have come to rely on Zero Gravity for advice on everything and anything marketing related!

MJ Sullivan

Kloter Farms

They offer the best in all around services in their field. I have used Zero Gravity for over a decade now and continue to be impressed by their knowledge and the entire team. I am happy to do business with Zero Gravity Marketing.

Jeanne Connors

Greco & Haines

We have used multiple digital marketing services, both little and big, with little to no results. Zero Gravity Marketing was able to produce results for our business that far exceeded anything we saw from any other company. We would strongly recommend them to any business seeking to improve their digital footprint and secure more qualified leads.

Terry Amerine

Genesis Home Restorations

Zero Gravity Marketing has done well for our SEO and other digital ad media. I appreciate that they have regular meetings with us that cover our recent performance as well as what trends are emerging that can guide our future performance. We have seen great ROI because of their recommendations and campaigns.

Derek Stumpfhauser

Lyric

I never doubted my decision to move everything to ZGM and get the support package, but their response to a recent critical issue just helped me prove to our exec team it was worth the expense. It is a pleasure to work with ZGM.

Rosemarie Gallichio

I rate ZGM 5 stars! Why? Having dealt with all sizes of e-commerce agencies I appreciate the professionalism, integrity, and quick response of ZGM. Their talent is not limited to PPC and SEO but also includes design. Great group to work with to achieve desired results!

Kevin S. Garrity

Squeeze Pod Founder & CEO

Jackie Mancini

Zero Gravity Marketing provides Brunner Aero with an exceptional capability that is cutting edge. The Zero Gravity staff delivers quality products and services on time and on budget. We couldn’t be happier with their proven results will now task them with re-branding our entire portfolio.