In the design world, inspiration is everything. While we’re proponents of individuality, we can admit that sometimes inspiration comes directly from our peers. When we’re in need of a little spark to get our creative juices flowing, we often head to Instagram, where there’s a wealth of design inspiration. If you’re in need of a little design moti
vation or simply enjoy aesthetically-pleasing content, check out some of our favorite design accounts we follow on Instagram.
Logo and Type Inspiration
Logo Voice posts daily logo design inspiration. Their feed is full of unique, eye-catching logos for various companies. We love their logo breakdown posts, where they examine the details of specific logos, noting small features that bring the design together but might not be noticeable at a quick glance.
Good Type is a font lover’s paradise. The account curates innovative and aesthetically-pleasing type-work, showcasing artists from around the world. Their feed is bright and exciting; you can’t help but feel inspired when you scroll through it.
Rifle Paper Co. is a stationary and lifestyle brand with a cult following – their 991,000 followers prove it. Their designs are whimsical and dainty, featuring illustrations of flowers, people, and more. We love their holiday creations, which cater to seasonality in a refreshing way.
Pop & Pac is a Melbourne based studio that specializes in creative strategy, print packaging, and more. Their account showcases their unique ability to create minimalistic, beautiful designs that transcend a simple logo to truly encompass an entire brand identity. We love the simplicity of their feed; it’s the perfect place to look for clean, fresh design inspiration.
Color Inspiration
Design Seeds is run by Jessica Colaluca, a design consultant. Her account is a unique experience, as users can submit an image and she will create a color scheme to accompany it. Her posts include both the inspiration image and the color scheme, providing a simplified way to find beautiful colors for all of your design needs.
Tiny PMS Match describes itself as a “personal project of tiny proportion.” The account, run by designer Inka Mather, matches small, everyday objects to their Pantone colors. Inka’s posts feature a specific item, such as a leaf or piece of fruit, layered over its accompanying Pantone swatch, making for an interesting and aesthetically-pleasing feed. Even better, Inka’s account exists in book-form, and we’re guessing it’s the perfect addition to any designer’s coffee table.
Color Factory is an immersive museum that celebrates color. The account features photos from the exhibits as well as images curated from other accounts. It’s a vibrant, bold oasis teeming with color inspiration.
This isn’t one specific account, but rather an ever-growing collection of beautiful color palettes to inspire you during your design process. It’s a great hashtag to follow if you’re looking to discover new artists and designers.
Are you feeling inspired yet? We definitely are. If you’re in need of logos, graphics, and more, our team of creative designers is ready to craft something beautiful for you. Reach out to our Zero Gravity Marketing team to get started!
