eCommerce website development is developing an online store or website that businesses can use to sell their products or services over the internet. This process typically involves creating a user-friendly website design, adding robust functionality, and ensuring the site is secure and compliant with payment processing regulations. In many cases, eCommerce web development also includes developing custom applications and search engine optimization (SEO) strategies to support specific business needs. Whether you’re starting a new online store or revamping an existing one, eCommerce web development can help you create a successful online presence.
How is an eCommerce Website Different From Traditional Commerce?
When most people think of commerce, they envision a brick-and-mortar store where goods are bought and sold in person. However, a new type of commerce has emerged in recent years: eCommerce. This refers to the buying, advertising, and selling of goods and services online. While traditional commerce typically happens in a physical location, eCommerce can take place anywhere with an internet connection. This type of commerce has proliferated in recent years as more and more consumers turn to the internet to purchase goods and services.
eCommerce websites are different from traditional websites in many ways:
- First, they must be designed for transactions. This means they must have features such as shopping carts and payment processing capabilities.
- eCommerce websites must be secure. This is because they deal with sensitive information such as credit card numbers. To ensure security, eCommerce websites typically use encryption technology.
- These sites must be easy to use. This is because consumers will only make purchases on a website that is easy to navigate and user-friendly.
By keeping these factors in mind, businesses can create successful eCommerce websites that allow them to reach a larger audience than traditional commerce would allow.
Qualities of Successful eCommerce Sites
- Good UX: eCommerce websites must be easy to use and navigate for customers. A good user experience (UX) helps customers quickly find what they’re looking for, easily check out their purchases, and have a positive overall experience.
- Ease of checkout: Checkout should be fast and easy so that customers don’t have to spend too much time filling out forms to complete a purchase. Checkout should be secure and allow customers to pay with multiple payment methods.
- Online security: eCommerce websites must use secure technology to protect customers’ personal and financial information. This includes using SSL encryption for data protection, secure payment gateways, and other security measures.
- Mobile optimization: You need a mobile-friendly website to ensure that customers can make purchases quickly and easily from any device on the go.
Zero Gravity Marketing Web Development Process
At Zero Gravity Marketing, we are an eCommerce web design company that understands how creating an effective eCommerce website requires a well-planned strategy. That’s why we have developed an effective process to ensure our clients get the best possible experience. It typically involves the following steps:
- Purchase a domain name: The first step in our process is to purchase a domain name for the website. We will work with our clients to determine an appropriate name that reflects their brand and resonates with their target audience.
- Choose hosting/CMS: We will then discuss the various hosting and content management system (CMS) options available to our clients and select a platform that meets their needs and budget.
- Design the site: Once a hosting platform and CMS are selected, we will begin designing the interactive eCommerce website. This includes creating a visually appealing design that is easy to use and reflects the brand’s identity. This is a helpful service for those who do not know how to build a website.
- Build and launch site: Once the design is complete, we will build the website and launch it live. We will test all features to ensure everything works correctly before going live.
- eCommerce fulfillment strategy: We will work with our clients to develop an eCommerce fulfillment strategy that exceeds their goals. This includes developing an inventory system, order processing system, and optimized shipping methods for their business.
- Website maintenance: We will also develop a maintenance plan to ensure that the website is secure and all features are working properly. This includes regular backups, updates, and security scans.
Do I Need a Developer?
If you need the technical know-how to develop an eCommerce website, you need to hire a developer or web development agency. A skilled developer will be able to create an effective website that meets your needs and is designed to maximize conversions. They will also be able to help you set up a payment gateway, create a secure checkout process, and provide ongoing maintenance services.
At Zero Gravity Marketing, we are changing how businesses and eCommerce development agencies approach web development. Contact us today to learn more about how we can help you create a successful eCommerce website that is sure to be remembered by your customers.