DIGITAL MARKETING FOR...

Energy Companies

Located in Madison Connecticut, Zero Gravity Marketing is a digital marketing agency specializing in servicing companies in the energy industry and other closely related businesses. The dedicated team members of ZGM are experienced in everything from search engine optimization (SEO) to paid strategies, design, social media marketing, and much more. Our comprehensive services support the unparalleled growth of companies in the energy industry.

ZGM’s Focus on the Energy Industry

Serving clients in the energy industry is one of our specialties. No matter what your goals may be, the team at Zero Gravity Marketing is here to develop a marketing strategy that will deliver success every step of the way. We are unique in that we work directly with your energy company from start to finish, offering custom-designed and tailored digital marketing services to meet your needs.

OUR ENERGY CLIENTS OUR ENERGY CASE STUDIES

"While working with ZGM, North American Power created a relationship where they were truly an extension of our team. By bringing them on, we collaborated, made a better-streamlined process for our digital marketing campaigns, and tapped into new marketing territories that allowed our lead gen list to grow. They were always a pleasure to work with. "

- Senior Marketing Associate

North American Power

Our Approach to Energy Industry Marketing

Technology Services

SEO

SEO efforts begin with keyword research to boost rankings and relevancy on Google. We target industry and product-specific keywords with high search volume and low to moderate difficulty for the best results. Our team prioritizes crafting fresh content for users to engage with, works to build links to the website and utilizes many other SEO strategies.

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Content

We focus our content marketing services toward developing new, industry-specific content that details useful and relevant information about the energy industry and our client’s products and services. It helps businesses remain relevant among target audiences while presenting users with information in a relatable way.

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Paid

Our paid team recommends branded, non-branded, and competitor Google Search Ads, Display Acquisition and Retargeting for custom intent audiences, and Discovery Ads for content amplification via case studies, reporting, and blogs. We also extend our paid services to YouTube and Programmatic ads, paid social, call and form tracking for lead quality integration, and conversion-optimized landing pages.

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Social

We find that targeting local communities through social media is a great way to reach local audiences. Keeping the lines of communication open and supporting customers on social media – through answering questions and addressing negative reviews or complaints – is a great way to build loyalty.

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Our Technology Clients Include

Related Case Studies

ZGM Awards & Recognition