Zero Gravity Marketing is a full-service digital marketing agency in Connecticut, specializing in Search Engine Optimization (SEO), Pay-Per-Click (PPC), Conversion Rate Optimization (CRO), Social Media Marketing, Content Marketing, Website Design, and Creative Services. As a highly experienced, full-service digital marketing company in CT we understand what it takes to create a successful campaign and believe that every strategy should be unique to your brand.

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Digital Marketing Services

Social Media Marketing
Social Media Marketers at ZGM

Social Media Marketing


Social media platforms, such as Facebook, LinkedIn, Instagram, Twitter (X), Pinterest, and others, can be valuable tools in any digital marketing toolbox. Our Social media management team, using both paid and organic efforts, can help you earn trust with your followers while giving a push to website traffic and SEO efforts. Our digital marketing agency will determine which social media platforms are ideal for your industry and help make sure your paid social marketing efforts are being spent optimally - posting the right content for the right audience on each platform.

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Web Design & Development
Website Design Agency Team Members

Web Design & Development


Provide current and potential clients an exceptional user experience with streamlined, simple-to-use, adaptable websites that keep the overarching marketing strategy in mind. Whether building wireframes or landing pages for A/B testing, our team of expert website designers and developers build and maintain responsive websites to help you give the right impression, no matter where your users are in the sales funnel.

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Digital Marketing Strategy
Digital Marketing Strategy Meeting

Digital Marketing Strategy


Successful digital marketing campaigns combine all marketing goals into one comprehensive plan of action—interconnected steps you need to follow to reach the goal. Derived from research and insights, our full-service digital marketing agency creates personalized strategic plans by combining all facets of the online world to get you incomparable results.

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PPC
PPC Strategist at ZGM

Pay Per Click (PPC)


Our digital marketing agency is a 2024 Premier Google Partner. We eat, sleep, and breathe data. Zero Gravity's cross-functional PPC team analyzes your metrics and reports them back to you with 100% transparency, so you always know how your ads are performing. We work hard to ensure you make the most of your digital marketing investment as we maximize the ROI of your PPC campaigns. Our premier status with Google provides us access to special programs and support only available to premium partners.

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SEO
Setting up an SEO Benchmark Report

Search Engine Optimization (SEO)


To earn a coveted top spot in the search engines, a detailed, consistent, comprehensive SEO strategy is a must. Our SEO company knows what it takes to rank using advanced SEO tactics that give you clout with Google and with your readers. We remain a step ahead of the current search trends, and adjust strategies as needed to keep up with Google's latest algorithm. We are also a HubSpot partner agency, providing exclusive inbound marketing services through the HubSpot suite of tools.

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Our Agency Culture

Connecticut Digital Marketing Agency

Experience a new level of digital marketing success with an industry-leading digital agency in CT that specializes in online marketing services such as SEO, PPC, social media, email marketing, campaign management, website design, and more. Our full-service, Connecticut-based digital marketing company has a carefully selected, well-rounded team of strategists with a variety of backgrounds and skill sets. Each member brings a unique understanding, assessment, and interpretation of online marketing and design to our clients. We are a team of enthusiastic, creative, and market-savvy professionals who work collaboratively to achieve your business goals and build viable, quantitative results.

Zero Gravity Marketing is a full-service digital marketing agency headquartered in Madison, CT who has what it takes to help you get ahead of your competitors. Whether you're a small company, a large, Enterprise-Level corporation, or just looking for help with a digital campaign, we have the strategic minds that can help you every step of the way, from initial planning to campaign management or website launch and migration.

At ZGM, we believe it's important to have not just a team behind you, but the right team. That's why we take the time to put together a team of digital marketing specialists that's perfect for your company - people who have the knowledge and expertise and can take your brand to the next level. As an experienced digital marketing agency, it's important that we provide you with more than just the insights you want to see, but the ones that will help you grow your company. Our transparency is what sets us apart. We pride ourselves on our ability to understand your goals, tell you what's working and what isn't, and provide you with actionable recommendations that deliver exceptional results.

We are passionate about what we do, and we are motivated by and committed to our clients' continued success. And did we mention we like to have fun? While our digital marketing company is 100% dedicated to our clients, we are also a firm believer in celebrating their achievements. Located on the shoreline of Connecticut, our digital agency is a playground for company events and opportunities to get outside, find inspiration, and bring it back to the office. Together we work to catapult and grow your business, not just as a digital agency, but as an extension of your company and your marketing team.

Our Clients

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The Blog

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Soft 404 Errors (What are They and How to Fix?)

Mar 14th

Were you looking at your Google Search Console report and noticed Soft 404 errors? How could it be a 404 error if the page is live and active? Aren’t 404 errors supposed to be pages that don’t exist anymore? That’s a classic case of a soft 404 error – and it can quietly hurt your…

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What to Consider When Writing PPC Ad Copy


Digital marketing is always evolving, but Pay-Per-Click (PPC) remains one of the most effective options for reaching new customers. This umbrella term references any setup in which advertisers pay specific platforms to direct traffic to their sites. While traditionally associated with Google, this increasingly versatile marketing approach can also involve Bing, Facebook, Instagram, and more….

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The Sale of TikTok: What Social Media Marketers Need to Know

Mar 13th

Social Media giant, TikTok, has been a massive force for brands, creators, and users – but its future in the U.S.? Still hanging in the balance. With rising government pressure, ByteDance faces a major decision: sell TikTok’s U.S. operations or risk a nationwide ban. For social media marketers, this poses a critical question: What’s next…

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How to Update & Refresh Old Blog Content?

Mar 10th

Keeping your blog content fresh and updated is critical for maintaining relevance and boosting search rankings. Here, we’ll cover the strategies to refresh outdated content and revive old posts hiding on page 10 of your blog, including how to know when it’s time for an update (plus how to pinpoint which posts need a refresh)….

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Complete Guide to Google Business Profile

Feb 26th

Your Google Business Profile (GBP) is one of the best ways to attract local customers, build trust, and boost your search rankings. If you have a physical storefront or run a service-based business, a well-optimized GBP helps people find essential details in one place. Previously known as Google My Business (GMB), the local search platform…

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Guide to Conversion Funnel Marketing SEO

Feb 24th

We’ve talked a bit about the marketing funnel and how consumers move from the awareness to consideration stages quite a bit. But, when you’re doing conversion funnel marketing, the decision stage is the most important. Those bottom-of-funnel keywords can wholly determine the success or failure of your conversion funnel digital marketing strategies.  With this in…

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How to Integrate SEO with Other Marketing Channels

Feb 21st

To maximize your brand’s online presence, integrating SEO with other marketing channels-such as content marketing, social media, email, and paid advertising-ensures a cohesive strategy that drives traffic, engagement, and conversions. Let’s find out how to bring your digital marketing strategy to new heights and use multiple channels to reach your target audience at different touchpoints….

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Google Flights’ Metasearch Engine Dominates Travel

Feb 18th

There is no shortage of options when it comes to booking a flight; travel agents, airlines and metasearch engines (like Google Flights, Skyscanner, and Kayak) are eager to help. Metasearch engines have become go-to booking agent for travelers because they combine results from multiple sources quickly and proficiently. Google Flights has been working its way…

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Audience Warming: What It Is & Best Practices


When it comes to digital marketing and advertising, the goal is always the same: to build an audience of loyal users that repeatedly turn to your brand when they need the products or services you offer. Sure, sometimes you’re targeting existing customers, while other times you’re getting your brand in front of completely fresh eyes….

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Client Testimonials

The folks at Zero Gravity are one of the very few SEO groups that are not only very knowledgeable but honest and transparent about their work! It has been our experience that having all three traits is extremely rare. They are a key part of our long-term SEO strategy.

Cosmo Corigliano

I’ve worked with Zero Gravity for a few years now and am consistently impressed with their services. They help us with SEM/SEO and web development. I highly recommend their services to any business seeking such services.

Mark Strong

One of the best decisions I have ever made as a Marketing Director, is to partner with Zero Gravity to handle our PPC, SEO and Digital Strategy. This talented team continues to impress me on every level. A trusted partner; results driven, excellent communication skills, tremendous knowledge, patience and willingness to listen, teach and lead – no wonder I look forward to our weekly calls! I have come to rely on Zero Gravity for advice on everything and anything marketing related!

MJ Sullivan

Kloter Farms

They offer the best in all around services in their field. I have used Zero Gravity for over a decade now and continue to be impressed by their knowledge and the entire team. I am happy to do business with Zero Gravity Marketing.

Jeanne Connors

Greco & Haines

We have used multiple digital marketing services, both little and big, with little to no results. Zero Gravity Marketing was able to produce results for our business that far exceeded anything we saw from any other company. We would strongly recommend them to any business seeking to improve their digital footprint and secure more qualified leads.

Terry Amerine

Genesis Home Restorations

Zero Gravity Marketing has done well for our SEO and other digital ad media. I appreciate that they have regular meetings with us that cover our recent performance as well as what trends are emerging that can guide our future performance. We have seen great ROI because of their recommendations and campaigns.

Derek Stumpfhauser

Lyric

I never doubted my decision to move everything to ZGM and get the support package, but their response to a recent critical issue just helped me prove to our exec team it was worth the expense. It is a pleasure to work with ZGM.

Rosemarie Gallichio

I rate ZGM 5 stars! Why? Having dealt with all sizes of e-commerce agencies I appreciate the professionalism, integrity, and quick response of ZGM. Their talent is not limited to PPC and SEO but also includes design. Great group to work with to achieve desired results!

Kevin S. Garrity

Squeeze Pod Founder & CEO

The folks at Zero Gravity are one of the very few SEO groups that are not only very knowledgeable but honest and transparent about their work! It has been our experience that having all three traits is extremely rare. They are a key part of our long-term SEO strategy.

Jackie Mancini

Zero Gravity Marketing provides Brunner Aero with an exceptional capability that is cutting edge. The Zero Gravity staff delivers quality products and services on time and on budget. We couldn’t be happier with their proven results will now task them with re-branding our entire portfolio.

Christopher J. Myers

Brunner Aero corporate CMO

ZGM Awards & Recognition

StackAdapt programmatic certified
Inc5000 2021 logo
MOZ recommended company 2023
Top Work Places 2021
Google partner
CDAC Award
Web Excellence Awards
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