We are a Connecticut digital marketing agency specializing in Search Engine Optimization (SEO), Pay-Per-Click (PPC), Conversion Rate Optimization (CRO), social media marketing, content marketing, website design and creative services.


Digital Marketing Services

Digital Marketing Strategy

Digital Marketing Strategy

Successful digital campaigns combine all marketing goals into one comprehensive plan of action—interconnected steps you need to follow to reach the goal. Derived from research and insights, our digital marketing agency creates personalized strategic plans by combining all facets of the online world to get you incomparable results.


Pay Per Click (PPC)

Zero Gravity is a Premier Google Partner. We eat, sleep, and breathe data. Our cross-functional PPC team analyzes your metrics and reports them back to you with 100% transparency, so you always know how your ads are performing. We work hard to ensure you make the most of your digital marketing investment as we maximize the ROI of your PPC campaigns. Our status with Google provides us access to special programs and support only available to premium partners.


Search Engine Optimization (SEO)

To earn a coveted top spot in the search engines, a detailed, consistent, comprehensive SEO strategy is a must. Our SEO agency knows what it takes to rank using advanced SEO tactics that give you clout with Google and with your readers. We remain a step ahead of the current search trends, and adjust strategies as needed to keep up with Google’s latest algorithm. We are also a HubSpot partner agency providing exclusive inbound marketing services through the HubSpot suite of tools.

Social Media Marketing

Social Media Marketing

Social media platforms, such as Facebook, LinkedIn, Instagram, Twitter, Pinterest, and others, can be valuable tools in any digital marketing toolbox. Our Social team, using both paid and organic efforts, can help you earn trust with your followers while giving a push to website traffic and SEO efforts. Our digital marketing agency will determine which platforms are ideal for your industry and help make sure paid marketing efforts are being spent optimally - posting the right content for the right audience on each platform.

Web Design & Development

Web Design & Development

Provide current and potential clients with exceptional user experience with streamlined, simple-to-use, adaptable websites that keep the overarching marketing strategy in mind. Whether building wireframes or landing pages for A/B testing, our team of website designers and developers build and maintain responsive websites to help you give the right impression, no matter where they are in the sales funnel.


Our Culture

Connecticut Digital Marketing Agency


Our Connecticut digital marketing agency is a carefully selected, well-rounded team with a variety of backgrounds and skill-sets. Each member brings a unique understanding, assessment and interpretation of marketing and design to our clients. We are a team of enthusiastic, creative, and market-savvy professionals who work collaboratively to achieve your goals and build viable, quantitative results. We are passionate about what we do, and we are motivated by and committed to our clients’ continued success.

And did we mention we like to have fun? While we are 100% dedicated to our clients and their success, we are also a firm believer in celebrating that success. Our office on the shoreline is a playground for company events, from local food trucks to Hammonassett State Park. Together we collaborate to catapult your business to a new level, and you will have a great time working with us.

Our Clients

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Client Hershey
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Client Marlin
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Client Nardelis
NerdLogo 150x150
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Client Ug
Yale 150x150
Cabana Life
Shark Ninja Logo
Tory Burch
Travel Click
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The Blog

Dec 4th

Instagram is Hiding Public Like Counts in the US: Here’s What You Need to Know

In May 2019, Instagram announced a new test that would begin hiding public like counts on all posts. Shortly after, likes started disappearing across the world – beginning in Canada and expanding to Australia, Brazil, Ireland, Italy, Japan, and New Zealand. And after a headline-making announcement from Instagram CEO Adam Mosseri on November 8th, it…

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Dec 3rd

How to Write a Press Release 

Perhaps one of the most overlooked ways to market your company’s big news is through a press release. Although many industry experts claim this practice is dead, the truth is that it is still very much alive and a wonderful way to draw attention to important news.  But what does it take to release one, and…

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Dec 2nd

Updating to WordPress 5.3 Caused Admin CSS Issues

In this blog, we’ll discuss an issue that happened while performing monthly maintenance on a client’s website that involved updating WordPress Core and Plugins. We’ll deep dive into the discovery of the problem, will discuss how we identified the root cause, and how we went about implementing a fix. The Goal: Update WordPress to 5.3…

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Nov 29th

How to Optimize Organic SEO for BERT 

There’s always a lot of talk about the best way to improve search ranking on sites like Google and Bing. After all, more consumers use these search engines to find products and services now than they ever have before.  But how do you get to a place where your website ranks higher than your competitors…

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Nov 27th

How To Find Content Marketing Opportunities That Improve Organic SEO

You’ve probably heard the phrase “content is king”—meaning that in the modern SEO-driven era that we’re now living in, creating high quality, relevant, and inherently valuable content is one of the best ways to reach your target audience. But what you might not realize is that it’s far more than just a catchy phrase—a number…

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Nov 26th

Utilizing Gen Z-Centered Tools in Your Marketing Campaigns

While Facebook, Twitter, and Instagram are excellent social media platforms for reaching and engaging your audience, younger users are beginning to turn to other channels like TikTok and Snapchat to connect and share with their friends. If your target audience is part of Generation Z (born from the mid-1990s to the early 2000s), you’ll need…

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Nov 22nd

The Importance of Having a Brand Style Guide & How to Create One

The Importance of Having a Brand Style Guide & How to Create One Brand style guides serve as rulebooks that detail all of the essential aspects of your branding – from colors to fonts, logos, and more. These guidelines are essential for companies of all sizes, as they take your unique brand vision and translate…

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Nov 21st

What the LinkedIn Algorithm Changes Mean for Business Pages

Since 2018, LinkedIn has seen increasingly high levels of engagement. These record-breaking analytics are reportedly related to algorithm changes that the platform has implemented in an attempt to boost user activity. In June 2019, LinkedIn outlined some of the updates it’s made to its feed distribution algorithm. Let’s take a closer look at how the…

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Nov 20th

Using a Full-Funnel Marketing Approach for Black Friday and Cyber Monday PPC Campaigns

It’s no secret that Black Friday and Cyber Monday dominate holiday sales, but shoppers and entrepreneurs alike often underestimate the influence of retail’s two most important days. Statistics highlighted by Bloomberg indicate that 20 percent of total annual sales occur during the last two months of the year, with a significant share specifically taking place on these…

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Client Testimonials

Google Premiere Parnter
Inc 5000 Fastest Growing Company 2019
Connecticut Art Directors Club
250x250 C3x
Hubspot Center