At Zero Gravity Marketing (ZGM), we pride ourselves on being flexible in the realm of online technologies. Our core competency is rooted in LAMP (Linux, Apache, MySQL, PHP), but we're proud to say we use LAMP as a foundation that enables us to become familiar and proficient with many software products that are related to LAMP.
ZGM's Website Development Flexibility
We're a lot different than the other guys. Some companies that advertise website services will only use their own preferred technology stack, even if it's not in the best interest of the client. We're proud to say that our flexibility is one of the reasons our customers keep referring us to their colleagues.
When we happen upon a project that requires a rigid list of obligations, we build a technology stack that meets those specific needs, even if it's beyond the foundational core competencies of our business. This is where projects get really exciting! We don't run from challenges that exceed our current knowledge base; we see them as opportunities to increase our workforce and learn from people who are experts in their own fields.
When technology discovery points to skills beyond those offered at ZGM, we'll:
- Employ or manage an outside vendor to complete the project to spec.
- Perform basic education so we can learn more about the platform and its specific development techniques.
- Study the foundational elements of the newly incorporated approach.
We're always learning, and we're full believers that someone can always teach us something. We understand that—in order for our development staff to be able to grow professionally—we have to be able to present them with unique challenges from time to time. Zero Gravity Marketing doesn't shy away from these challenges. We embrace them, so we can learn how to be better at everything we do.
Why Zero Gravity Marketing Development Solutions
Some businesses simply can't speak the same language from one department to the next. If you've ever tried to get marketing, sales, accounting, and IT on board for a big project, you already know how incredibly difficult internal language barriers can be—particularly when undertaking a huge project like creating or redesigning your online real estate.
At ZGM, our focus as a development team is always to support our marketing group's efforts. Rarely do we build websites or applications as one-time projects. Instead, we've fostered relationships with our customers that enable us to continually upgrade and alter their sites as time passes by.
Our development team understands marketing. Our sites are designed to drive optimal traffic, provide easy navigation, and capture client-defined conversions.
If the business growth is dependent on the development of a new or persisting website or application, ZGM is here to help.
The ZGM Development Difference
Many people think IT folks were taught their skills by taking college courses. This is a common misconception; the truth is, any good technology team has a basic understanding of academic theory. Beyond that, the rest of the job is almost entirely self-taught. Understanding that some agencies value employees for their creative and developmental minds rather than their degrees can help you choose the right agency for you.
Let's Get Started
Our product is your product, and we'll put the best and brightest people on your project to ensure you enjoy an optimal outcome. Contact us today to get started - We can't wait to talk to you!
eCommerce Websites
An eCommerce website enables customers to purchase products online through a secure payment method. It's specifically designed to update products and information through an administration panel without needing the assistance of software gurus every time something in your inventory changes.
Interactive Touchscreens
The key is interactivity. At Zero Gravity Marketing, our interactive touchscreen applications and user-focused products are built from the ground up, with your business and audience at the heart of every project.
Website Hosting, Support & Maintenance
Hosting with Zero Gravity Marketing helps keep your website running fast and secure. Our servers are maintained by a reliable cloud hosting provider. We have built and maintained a proprietary infrastructure to help businesses like yours host scalable websites and applications.
“What makes ZGM so successful? We are always actively pursuing continuing education opportunities that help our team expand on their skillset. Technology changes fast, and we are always on the lookout for new technologies and methodologies that can help improve our clients’ marketing performance. The genuine respect and interest each team member has for one another have led to our success, too.” -Dave Panfili, Director of Digital Production
Frequently Asked Questions
It can be costly and time-consuming for small businesses to hire their own team members to develop their digital platforms. Opting for custom web services can help you retain existing customers, build trust and relationships, and reach out to a wider market. By outsourcing these services, you won’t break the bank.
Look for a tech-savvy team that can turn your brand and mission into a website with robust architecture and an optimized user experience. You will want content and media management experts who can integrate your message into your web ecosystem. Work with a team that can test your site for bugs and performance criteria. Transparency about rates is critical.
The type of CMS you use will depend on your industry, business size, and target market. However, opt for systems that have the following characteristics:
- Matches your budget
- Intuitive to use
- Multiple layouts and design options
- Extensions and add-on options
- Import and export data capabilities
- Strong help and web support
A strong mobile and desktop website idealizes user experience (UX), increases performance, expands influence, and positions your business to engage directly with your existing and potential customers. Web development is integral to any strong digital marketing plan!
A new website will vary in cost depending on individual project goals and requirements. Work with us directly so we can get to know your business and understand your desired web experience. Transparency up front is key, so we will get you a thorough quote before any design decisions are made.
A mobile-first approach is the standard nowadays. Web design prioritizes the mobile experience before working on PC or laptop web design. Be sure to optimize your mobile website first because that’s where people are browsing and scrolling the most.
Absolutely! If you are interested in website maintenance services, we’ll design a long-term plan to keep your site up-to-date and running flawlessly.
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