At Zero Gravity Marketing (ZGM), we pride ourselves on being flexible in the realm of online technologies. Our core competency is rooted in our ability to adapt to various technology stacks, ensuring that we can meet the unique needs of each project. Unlike some web development companies that only use their preferred technology stack, we believe in using the right tools for the job, even if it means stepping outside our foundational core competencies.

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ZGM’s Website Development Flexibility

Our flexibility is one of the reasons our customers keep referring us to their colleagues. When we encounter a project that requires specific technologies beyond our core competencies, our expert developers are up for the challenge. We build technology stacks that meet those specific needs, ensuring that our clients get the best solution for their projects. Whether it's WordPress, Shopify, Duda, WebFlow, custom CMSs, flat-file HTML websites, or almost any other web-based application, development agency has the expertise to deliver high-quality solutions.

If a development project requires skills beyond those currently offered at ZGM, we're open to collaborating with outside vendors or investing in the necessary education to meet the project's requirements. These challenges are opportunities to expand our technical knowledge and deliver even better development service results for our clients.

Why Zero Gravity Marketing Development Solutions

At ZGM, we understand that effective communication is key to the success of any project. We work closely with our clients to understand their business needs and goals, ensuring we deliver website solutions that exceed their expectations. Our focus is always on supporting our marketing group's efforts, ensuring that your website and applications drive optimal traffic, provide easy navigation, and capture our clients' defined conversions.

The ZGM Web Development Difference

We believe that continuous learning is essential in the ever-evolving field of technology. Our development team is always learning and growing, ensuring that we stay ahead of the curve and deliver cutting-edge solutions for our clients. Whether you're looking to create a new website or application or need support for an existing one, ZGM is here to help you achieve your business goals. We also have eCommerce expertise, developing and maintaining Shopify websites, to provide you with unparalleled solutions for your online store's needs.

Expert Website Development Services

eCommerce Websites

An eCommerce website enables customers to purchase goods and products online through a secure payment method. It’s specifically designed to update products and information through an administration panel without needing the assistance of software gurus every time something in your inventory changes. Online platforms like Shopify offer a solution for businesses to create and manage their online stores easily. Shopify provides tools for inventory management, order processing, and payment integration, allowing businesses to update products and information through an intuitive administration panel. This flexibility and ease of use make Shopify a popular choice for businesses looking to establish a strong online store presence.

Interactive Touchscreens

The key to a successful website is interactivity. At Zero Gravity Marketing, our interactive touchscreen applications and user-focused products are built from the ground up, with your business and audience at the heart of every project.

Website Hosting, Support & Maintenance

Hosting with Zero Gravity Marketing helps keep your website running fast and secure. Our servers are maintained by a reliable cloud hosting provider. ZGM's development firm experts have built and maintained a proprietary infrastructure to help businesses like yours host scalable websites and applications.

The ZGM Advantage: Decoding Our Path to Success

Discover the steps to craft a website aligned with your distinct business objectives. Explore our process, a methodology designed to provide personalized and goal-driven digital solutions.

Web Strategy

Prior to initiating your digital design, we embark on comprehensive research within your industry, studying competitors and analyzing the target market. This process allows us to gather valuable insights that will shape the foundation of your personalized digital strategy.

  1. In-Depth Research: We begin by conducting thorough research into the client's industry, competitors, and target audience to gain valuable insights that inform the website strategy.
  2. Customized Approach: Our website strategy process involves tailoring strategies based on the unique goals, brand identity, and user experience requirements of each client, ensuring a personalized approach.
  3. Iterative Analysis: We employ an iterative analysis throughout the strategy development, allowing for continuous refinement and adaptation to evolving market trends, user behaviors, and industry dynamics.

Planning

Following that, we chart the blueprint for your distinct landing pages, outlining your site map and navigation. We develop a comprehensive plan for your URL structure, incorporating redirects and a search engine optimization strategy. Our meticulous approach ensures the preservation of any existing SEO value from your current site, if applicable.

  1. Page Blueprint: We meticulously plan and design around content and client needs, ensuring a strategic arrangement that aligns with your goals and user experience objectives.

  2. Site Map and Navigation Definition: Our process includes the creation of a well-defined site map and navigation structure, enhancing user journey and facilitating seamless exploration of your website.

  3. SEO-Focused Strategy: We develop a robust plan for URL structure, redirects, and search engine optimization, with a keen focus on preserving and enhancing any existing SEO value from your current site.

Creative Design

This is the stage where your website truly takes shape, with our acclaimed designers leading the way. Infusing vibrant colors and bespoke elements, we bring your design to life, seamlessly integrating your brand's personality and customizing the user journey to resonate with your target market.

  1. Award-Winning Designers: Our creative design phase is led by a team of award-winning designers, ensuring a visually stunning and innovative representation of your brand.

  2. Custom Elements and Colors: We infuse your design with a rich palette of colors and unique custom elements, creating a visually captivating and distinctive online presence.

  3. Tailored User Journey: The design process goes beyond aesthetics, as we meticulously tailor the user journey to align with your brand's personality and cater specifically to your target market.

Responsive Development

During the development phase, our proficient development team operates behind the scenes to construct a tailored, secure, and scalable solution for your brand, utilizing your chosen platform. Whether it's B2B or eCommerce, we guarantee clean code and deliver a fully optimized website.

  1. Platform Flexibility: Our responsive development approach ensures your website functions seamlessly across various platforms and devices, providing a consistent user experience.

  2. Scalable Solutions: We design and implement scalable solutions to accommodate the evolving needs of your business, ensuring your website remains responsive and adaptable to growth.

  3. Optimized Performance: Our focus on responsive development goes hand-in-hand with optimized performance, guaranteeing fast loading times and a smooth user interface across different screen sizes and resolutions.

Quality Assurance

Prior to unveiling your custom solution to the world, we adhere to a rigorous quality assurance process, leaving no detail overlooked. Our continuous testing encompasses your site's speed, functionality, and other crucial elements, ensuring that it is meticulously prepared and primed for a successful launch.

  1. Comprehensive Testing: Our quality assurance process involves thorough and systematic testing of every aspect, ensuring the highest standards of performance, functionality, and security for your digital solution.

  2. Continuous Evaluation: We implement continuous testing throughout the development lifecycle, meticulously assessing your website's speed, features, and essential elements to identify and address any issues promptly.

  3. Launch Readiness: Quality assurance is our commitment to delivering a polished and error-free product. Before going live, we leave no stone unturned, ensuring your digital solution is impeccably prepared for a successful launch.

Launch & Optimization

Upon the completion of our quality assurance process, the exciting moment for launch arrives! Our dedicated team takes charge of setting up your server, executing DNS configuration, and ensuring all updates are seamlessly finalized. To enhance security measures, we incorporate Cloudflare protection, coupled with both internal and external monitoring, to safeguard your online presence.

  1. Seamless Launch Execution: Our team expertly manages the launch process, setting up servers, configuring DNS, and finalizing updates for a smooth and successful deployment of your digital solution.

  2. Enhanced Security Measures: We prioritize your website's security by implementing Cloudflare protection, bolstering defenses against potential threats, and conducting both internal and external monitoring.

  3. Continuous Optimization: Post-launch, we remain dedicated to optimizing your digital solution, ensuring ongoing improvements in performance, security, and user experience based on real-time data and feedback.

Let’s Get Started

Our product is your product, and we'll put the best and brightest people on your project to ensure you enjoy an optimal outcome. No matter the advanced technologies or project requirements involved, Zero Gravity Marketing will work with you to meet your business objectives. Contact us today to discuss your project and learn how ZGM can help you achieve your goals.

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Frequently Asked Questions

It can be costly and time-consuming for small businesses to hire their own team members to develop their digital platforms. Opting for custom web services can help you retain existing customers, build trust and relationships, and reach out to a wider market. By outsourcing these services, you won’t break the bank.

Look for a tech-savvy team that can turn your brand and mission into a website with robust architecture and an optimized user experience. You will want content and media management experts who can integrate your message into your web ecosystem. Work with a team that can test your site for bugs and performance criteria. Transparency about rates is critical.

The type of CMS you use will depend on your industry, business size, and target market. However, opt for systems that have the following characteristics:

  • Matches your budget
  • Intuitive to use
  • Multiple layouts and design options
  • Extensions and add-on options
  • Import and export data capabilities
  • Strong help and web support

A strong mobile and desktop website idealizes user experience (UX), increases performance, expands influence, and positions your business to engage directly with your existing and potential customers. Web development is integral to any strong digital marketing plan!

A new website will vary in cost depending on individual project goals and requirements. Work with us directly so we can get to know your business and understand your desired web experience. Transparency up front is key, so we will get you a thorough quote before any design decisions are made.

A mobile-first approach is the standard nowadays. Web design prioritizes the mobile experience before working on PC or laptop web design. Be sure to optimize your mobile website first because that’s where people are browsing and scrolling the most.

Absolutely! If you are interested in website maintenance services, we’ll design a long-term plan to keep your site up-to-date and running flawlessly.

ZGM Awards & Recognition

StackAdapt programmatic certified
Inc5000 2021 logo
MOZ recommended company 2023
Top Work Places 2021
Google partner
CDAC Award
Web Excellence Awards
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