10 Digital Marketing Statistics That Will Blow Your Mind
Since the marketing world is constantly changing and evolving, you need to stay up to speed with the latest statistics. Digesting new marketing data will ensure your marketing strategy is as up-to-date and relevant as possible. Plus, you may even learn new things like how to reduce bounce rates or content marketing services. To help,…
How To Become a Video SEO Expert
Video search engine optimization (SEO) is the process of enhancing your video content to rank on the search engine results pages (SERPs). With video optimization, your goal should be to build links to increase organic traffic to your website, boosting conversions. To meet that goal, there are a few key aspects to take into consideration….
Importance of SMS Marketing in 2021
As more brands are looking to target customers on the move, short message service marketing (SMS) is popping up (literally) more and more. It has become an essential part of effective multi-channel marketing, so 2021 is the year you should take advantage of this highly adopted strategy. Not sure how? Let’s take a closer look…
Finding a Social Media Internship (and What to Expect)
The school year is coming to an end, which means that many young professionals are sending their qualifications out into cyberspace in hopes of landing summer gigs. With summer internships quickly approaching, now is the time to get your resume sent out to companies so you can set yourself up with an outstanding opportunity. Here…
Pinterest Advertising: What It Is & Why Your Brand Should Be Using It
From fashion inspiration to meal prep tips, Pinterest is a treasure trove of stunning visuals, lifehacks, and more. With an astounding 335 million active monthly users, it’s also a valuable marketing tool for businesses in a variety of industries. After all, many of those users have the potential to become customers and even brand loyalists….
How to Get Leads to Do Your Email Marketing for You
Acquiring leads to send emails to is one task, but expanding your reach beyond those audiences via email is something else entirely. You need to create email content that’s engaging and share-worthy, but how exactly do you do that? Is email really all that valuable anymore? Let’s explore. First of all, email marketing yields a…
The Evolution of Link Building
We all know that as long as Google uses links to help determine ranking (not a policy they are likely to abandon), we need backlinks from high authority sites. And link building has been around from the start. But like primitive man, early link building had a long way to go before it evolved into…
Why CRM and Marketing Automation Are Better Used Together
Are you looking for an easy way to nurture leads, increase personalization, and shorten the sales cycle at scale? Look no further than marketing automation and Customer Relationship Management (CRM). When properly integrated, CRM automation is one of the best tools to have in your marketing toolbox. But before we get to that, let’s start…
How Long Does It Take to See Digital Marketing Results?
If you’ve been working in digital marketing for a while, you might be wondering exactly when you’ll start to see results from your efforts. You may even be studying the analytics reports, trying to determine what you’re doing wrong. But you’re probably not doing anything wrong at all. Perhaps you just need to be a…