Ahead of the Digital Marketing Curve

Technology, media, and search engine algorithms change frequently. What was considered effective search engine optimization (SEO) last month may be detrimental to your search rankings today. Zero Gravity Marketing stays up-to-date with SEO best practices. Digital marketing is constantly changing, and nobody adapts faster than we do.

100% Transparent

Our approach is different than other digital marketing agencies: We are 100% transparent about our work. We strongly believe that ethical actions reign supreme and we will always be transparent with both our clients and our digital marketing services. You will always know what we are doing for you, when we are doing it, and why.

Real Communication

Not only do we clarify and communicate your digital marketing strategy, we are also quite pleasant to work with (if we do say so ourselves). You should be able to discuss our digital marketing services when you need to, and we are willing to work around your schedule.

Focused on Results

Unlike other digital marketing agencies, we focus on results first. We are constantly tracking the outcomes of our efforts and are continuously making changes to ensure you are getting the best ROI possible. Digital marketing services are a necessary part of business operations in today’s technology-centric world. Give us a call today. We are one of the best digital marketing agencies in CT, and we love to customize our digital marketing services to fit your business.

Digital Marketing Collaboration

SEO

To earn a coveted top spot in the search engines, a detailed, consistent, comprehensive strategy is a must. Our SEO team knows what it takes to rank using advanced SEO tactics that give you clout with Google and with your readers. We remain a step ahead of the current trends, and adjust strategies as needed to keep up with Google’s latest algorithm. We are also a HubSpot partner agency providing exclusive inbound marketing services through the HubSpot suite of tools.

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PPC

Zero Gravity is a Premier Google Partner. We eat, sleep, and breathe data. Our cross-functional PPC team analyzes your metrics and reports them back to you with 100% transparency, so you always know how your ads are performing. We work hard to ensure you make the most of your digital marketing investment as we maximize the ROI of your PPC campaigns. Our status with Google provides us access to special programs and support only available to premium partners.

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Conversion Rate Optimization

When it comes to optimizing conversion rates, our goal is two-fold: to diagnose conversion rate problems and to prescribe the right fixes. ZGM's conversion rate optimization is comprised of a four-part structure, which enables us to redesign your website in accordance with consumers' expectations in today's market.

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Content Marketing

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Social Media

In today’s digital marketing landscape, a strategic social media marketing campaign is vital to your success. At Zero Gravity Marketing, our approach to social media marketing is unique: we lead with strategy and let the data dictate the future. As your brand ambassador, we flawlessly match your brand tone and represent your company just as you would.

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Social Media Team

Email Marketing

There’s a reason that 85% of retailers in the U.S. believe email marketing is their most effective tactic for obtaining new customers. It doesn’t matter if you are selling online to the entire country or interacting with your local customers in person, studies show that email marketing works, and works well.

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Marketing Automation

Effective CRM strategy and marketing automation software helps businesses and sales professionals make the most of every lead, nurturing each through the sales funnel to increase conversions, automatically.

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The Blog

Influencer Marketing: What Is It and Is It Right for Your Business?

Marketing is constantly changing and evolving, with new trends and methods popping up almost every day. One trend that has been gaining significant popularity over the past few years is influencer marketing.   Influencer marketing is the use of prominent public figures – also known as influencers – to promote products and brands. These public figures are…

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SEO Checklist for Launching a Site  

Search Engine Optimization (SEO) is a key factor in ensuring your website gets the traffic it deserves. SEO helps your website reach your target audience at the right time and in the best possible way. In other words, SEO is indispensable for your site’s success.   In order to make the best use of your time and resources, it’s important to have your SEO strategy implemented…

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Why Branding is Relevant to the Client  

If you think about iconic companies, like Nike, Apple, Target, and Starbucks, certain images probably come to mind, along with a general feeling about what the company means to you. A specific brand might make you think of positive things, like luxury, quality, speed, value, or expertise. On the other hand, you might instead think of negative qualities, like cheap products, or unfriendly, unhelpful, and stuck up customer service.  Branding not only helps convey the things you…

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Spring Cleaning your Marketing Strategy – Website Development

It’s been a cold, cold winter, and we know you can’t wait for temperatures to start rising. Warmer weather means longer days and sunnier afternoons, but before you can get there, you’ll probably be doing a little spring cleaning. As you do away with the dust that’s accumulated in the corners of your office throughout the…

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Spring Cleaning Your Marketing Strategy – Content Marketing

Does your content contain unwanted elements that are steering people away from your brand’s true identity? As we continue our series on spring cleaning your marketing strategy, we’ve reached the summit of audience-engaging elements: your content. You already know that you can’t let your content collect dust in the corner, but even the most skilled marketing…

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Spring Cleaning Your Marketing Strategy – Pay-Per-Click 

Has the cold weather got you down? Don’t worry! Spring has sprung, which means warmer weather is just around the bend. To celebrate the season, we’re carrying on with our spring-cleaning series.  Have you touched base with your Pay-Per-Click (PPC) campaigns lately? If not, this is the perfect time to check in and see how you can fine–tune your PPC strategy.  1. Keywords: Put…

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