Laura Barth
Laura is a Senior Content Strategist with over 10 years of experience in digital marketing, copywriting, and omnichannel strategy across a range of industries. She thrives on brand storytelling that captures attention and aligns with business goals. A firm believer in data-driven creativity, Laura embraces testing new content strategies to optimize performance and deliver measurable results for clients. She’s all about finding what works—and making it even better.
In addition to her role at ZGM, Laura is an avid runner and yoga enthusiast. As a self-proclaimed home chef, she loves experimenting in the kitchen, trying out new recipes, and putting her own twist on classic dishes.
Certifications & Accolades
Mailchimp Email Marketing Certified
SEMRUSH Content Marketing Certification
Hootsuite Academy Social Certified
Google Analytics Certified
Why do you enjoy digital marketing?
I love digital marketing because it's the perfect blend of creativity and strategy—It's like solving a puzzle where the pieces keep changing! It's never boring, always evolving, and there's nothing better than seeing a great idea turn into measurable success.
What is your favorite quote?
"Life's too short for matching socks."
Do you have any hidden talents?
Car-trunk Tetris (AKA maximizing space for road trips)
What did you want to be when you grew up?
Lion tamer
Do you have any pets?
Yes — I have a Boston Terrier named Otis!
ZGM Awards & Recognition
