Liza Adelberg
Liza Adelberg received her BA in Psychology from the University of Massachusetts, Amherst, in 1999. She joined the ZGM team in February 2016, bringing with her a rich background in advertising from 15 years spent at her parents' traditional advertising agency. Through her experience, Liza honed a profound understanding of business growth, focusing on shifting the spotlight from single promotions to a broader, more impactful brand evolution. She is passionate about making a positive impact, a commitment that mirrors her personal and professional life. This has meant starting the DEI Committee here and helping to make everyone feel included, respected, and supported.
Travel is one of her cherished pursuits. Her memorable visit to Brazil not only connected her with her husband's family but also sparked her dream of owning a home there, complete with a lush garden of fruit trees and a closet full of caftans. But she finds joy in cultivating her cut flower garden in Connecticut, creating beauty close to home!
Certifications & Accolades
Sprout Social Certified
Hubspot Social Media Marketing Certification
Why do you enjoy digital marketing?
Social and digital marketing never stays the same, keeping work exciting with new trends, platforms, and tools.
What is your favorite quote?
“Social media is about sociology and psychology more than technology.” – Brian Solis
Do you have any hidden talents?
I thrive in anything creative, like cooking, baking, and gardening. I am also a Zumba instructor, so I am known to bust a move.
What did you want to be when you grew up?
As a kid, I used to want to be a judge, but I'm still figuring out what I want to be.
Do you have any pets?
My husband and I hope to rescue a pup in the next few years, and we already have a name picked out: Gilberto.
ZGM Awards & Recognition
