We are a Connecticut digital marketing agency specializing in Search Engine Optimization (SEO), Pay-Per-Click (PPC), Conversion Rate Optimization (CRO), social media marketing, content marketing, website design and creative services. As a highly experienced digital marketing company in CT we understand what it takes to create a successful campaign and believe that every strategy should be unique to your brand.

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Digital Marketing Services

Digital Marketing Strategy

Digital Marketing Strategy


Successful digital marketing campaigns combine all marketing goals into one comprehensive plan of action—interconnected steps you need to follow to reach the goal. Derived from research and insights, our digital marketing agency creates personalized strategic plans by combining all facets of the online world to get you incomparable results.

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PPC

Pay Per Click (PPC)


Our digital marketing agency is a Premier Google Partner. We eat, sleep, and breathe data. Our cross-functional PPC team analyzes your metrics and reports them back to you with 100% transparency, so you always know how your ads are performing. We work hard to ensure you make the most of your digital marketing investment as we maximize the ROI of your PPC campaigns. Our status with Google provides us access to special programs and support only available to premium partners.

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SEO

Search Engine Optimization (SEO)


To earn a coveted top spot in the search engines, a detailed, consistent, comprehensive SEO strategy is a must. Our SEO agency knows what it takes to rank using advanced SEO tactics that give you clout with Google and with your readers. We remain a step ahead of the current search trends, and adjust strategies as needed to keep up with Google’s latest algorithm. We are also a HubSpot partner agency providing exclusive inbound marketing services through the HubSpot suite of tools.

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Social Media Marketing

Social Media Marketing


Social media platforms, such as Facebook, LinkedIn, Instagram, Twitter, Pinterest, and others, can be valuable tools in any digital marketing toolbox. Our Social media management team, using both paid and organic efforts, can help you earn trust with your followers while giving a push to website traffic and SEO efforts. Our digital marketing agency will determine which platforms are ideal for your industry and help make sure paid marketing efforts are being spent optimally - posting the right content for the right audience on each platform.

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Web Design & Development

Web Design & Development


Provide current and potential clients with exceptional user experience with streamlined, simple-to-use, adaptable websites that keep the overarching marketing strategy in mind. Whether building wireframes or landing pages for A/B testing, our team of website designers and developers build and maintain responsive websites to help you give the right impression, no matter where they are in the sales funnel.

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Our Agency Culture

Connecticut Digital Marketing Agency

Experience a new level of digital marketing success with an industry-leading digital agency in CT that specializes in digital marketing services such as SEO, PPC, social media, email marketing, campaign management, website design, and more. Our Connecticut digital marketing firm has a carefully selected, well-rounded team of strategists with a variety of backgrounds and skillsets. Each member brings a unique understanding, assessment, and interpretation of marketing and design to our clients. We are a team of enthusiastic, creative, and market-savvy professionals who work collaboratively to achieve your goals and build viable, quantitative results.

Zero Gravity Marketing is a full-service digital marketing agency, we have what it takes to help you get ahead of your competitors. Whether you’re a small company, a large corporation, or just looking for help with a campaign, we have the strategic minds that can help you every step of the way, from initial planning to campaign or website launch.

At ZGM, we believe it’s important to have not just a team behind you, but the right team. That’s why we take the time to put together a team of specialists that’s perfect for your company – people who have the knowledge and expertise and can take your brand to the next level. As a digital marketing agency, it’s important that we provide you with more than just the insights you want to see, but the ones that will help you grow your company. Our transparency is what sets us apart. We pride ourselves on our ability to understand your goals, tell you what’s working and what isn’t, and provide you with recommendations that deliver results.

We are passionate about what we do, and we are motivated by and committed to our clients’ continued success. And did we mention we like to have fun? While our digital marketing firm is 100% dedicated to our clients, we are also a firm believer in celebrating their achievements. Located on the shoreline of Connecticut, our digital agency is a playground for company events and opportunities to get outside, find inspiration, and bring it back to the office. Together we work to catapult and grow your business, not just as a digital agency, but as an extension of your company and your marketing team.

Our Clients



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The Blog

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Understanding Each Stage of the Buyer’s Journey

Apr 15th

Consumers these days have a ton of information available at their fingertips. Before they make purchases, they’re using these resources to make educated decisions about the products and services they’re searching for. While people may not realize that what they’re doing is actually a known process, they’re actively participating in their own buyers’ journeys. During…

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Google Says Goodbye to Modified Broad Match: What You Need to Know

Apr 14th

Google announced that in February of 2021, modified broad match is being phased out, and that phrase match will now include broad match modifier (BMM) searches, but with some changes. Whenever Google makes a change like this, the most common question becomes, “What does this mean for our keyword strategy?” In this case, like many…

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History of Google Algorithm Updates

Apr 13th

Google is over two decades old now. It may be hard to believe that the search engine has been around that long. But during that relatively short lifespan, the search giant has made scores of updates to its algorithm. Some of these have been large ones that have resulted in huge changes to which websites…

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Five Reasons Why Good UX Is Crucial

Apr 9th

As online shoppers, we have all been in the position where you click on a website, and it’s impossible to navigate. Either it’s too complicated, too simple, or doesn’t provide any of the information you were looking for. The user experience (UX) is important because it can make or break your company’s success. Your UX…

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A Practical Guide to eCommerce SEO to Increase Store Traffic

Apr 5th

This past year has introduced the need for eCommerce sales unlike ever before. In fact, online retail sales jumped 37.1% from Q3 of 2019 to Q3 of 2020. Of course, just like it’s not enough to only have a website to attract consumers, it’s also not enough to have an eCommerce site and shopping cart…

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Duplicate Content and SEO: What’s the Big Deal?

Apr 2nd

You keep hearing that you are supposed to fill your site with unique content to rule the search engines. But getting all of that content written takes so much work. Wouldn’t it be easier just to borrow some articles from another site to get some words up on your page? Well, yes, it would be…

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Top Seven Most Important Things to Do for SEO

Apr 1st

You might be asking yourself, “What is search engine optimization (SEO), and why is it important?” To start, SEO is an essential and often overlooked part of digital marketing. It is even sometimes confused as being a one-time effort. Here we will set the record straight and discuss the top seven most important things to…

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Six SEO Secrets to Improve Your Rankings 

Mar 30th

Search engine optimization (SEO) and how it helps generate traffic to a website is something important that every marketing strategist should be able to understand. But, do you know how to effectively use your SEO skills and tools to help your pages land in the top spot on search engine results pages (SERPs)? It’s no easy…

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Four Marketing Alternatives to TV Ads During Major Sporting Events


When you think of Budweiser, do you picture their Clydesdales running across your TV screen? Or, when someone mentions Old Spice, you might hear the iconic lines, “Look at your man. Now back to me. Now back at your man,” echoing in your head. Sure, major sporting events are spectacles in their own right, but…

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