Q: Where are you from?
A: I’m originally from Pekin, IL but now live in Fort Collins, CO.
Q: How did you choose this career path?
A: I’ve always been intrigued by marketing and stumbled into paid advertising about 2.5 years ago, and I’ve never looked back!
Q: What do you like most about your job?
A: The most rewarding part of my job is seeing the impact it has and how fulfilling it can be.
Q: What is your favorite part of being a member of the ZGM team?
A: My favorite part of being on the ZGM team is the focus on strategy and constantly improving results, both period-over-period and year-over-year.
Q: What is the strangest job you've ever had?
A: The strangest job I’ve had wasn’t that strange, but I worked at Arby’s for three months when I was 16.
Q: What is your favorite quote?
A: My favorite quote is, “Always assume positive intent.”
Q: Do you have any pets?
A: I have 3 dogs: Ollie, Milo, and Daks.
Q: Name one thing on your bucket list.
A: One thing on my bucket list is to climb a 14er here in Colorado.
Q: Do you have any hobbies outside of work?
A: Outside of work, I love weight training, playing sand volleyball, and spending time with friends and family.
Q: What's your favorite food? Least favorite food?
A: My favorite food is chocolate, and my least favorite is anything spicy.
Q: Pick three words to describe yourself.
A: I would describe myself as driven, empathetic, and enthusiastic.
Q: Favorite musician?
A: My favorite musician is Zach Bryan.
Q: If you were a Crayola Crayon, what could would you be?
A: If I were a Crayola Crayon, I’d be blue—calm and cool.
Q: You're about to perform in a karaoke bar. What song do you pick?
A: I’d pick “Don’t Stop Believing” for karaoke.
Q: If you could live in a TV show, book, or movie, which one would you pick?
A: If I could live in any TV show, it would be "Big Brother."
Q: If you could hang out with anyone for a day, alive or dead, who would it be and why?
A: I’d love to hang out with my Grandpa for a day and hear his stories about sailing around Europe.
Paid Media Strategist
Lauren Wertz
A results-driven and self-motivated individual, Lauren consistently brings a positive attitude and a smile to every challenge. Over the past three years, she has deepened her expertise in paid advertising, focusing on paid search, paid social, and programmatic strategies for eCommerce and lead generation. Known for her hands-on approach, Lauren is dedicated to delivering tangible, measurable results and constantly strives to optimize campaigns for maximum impact.
Outside of the professional sphere, Lauren brings the same energy and enthusiasm to her interests. She is passionate about sand volleyball and weightlifting, which she incorporates into her weekly routine. Recently, she’s developed a growing interest in photography, adding another creative outlet to her life.
