We are a Connecticut digital marketing agency specializing in Search Engine Optimization (SEO), Pay-Per-Click (PPC), Conversion Rate Optimization (CRO), social media marketing, content marketing, website design and creative services. As a highly experienced digital marketing company in CT we understand what it takes to create a successful campaign and believe that every strategy should be unique to your brand.

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Digital Marketing Services

Digital Marketing Strategy

Digital Marketing Strategy


Successful digital marketing campaigns combine all marketing goals into one comprehensive plan of action—interconnected steps you need to follow to reach the goal. Derived from research and insights, our digital marketing agency creates personalized strategic plans by combining all facets of the online world to get you incomparable results.

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PPC

Pay Per Click (PPC)


Our digital marketing agency is a Premier Google Partner. We eat, sleep, and breathe data. Our cross-functional PPC team analyzes your metrics and reports them back to you with 100% transparency, so you always know how your ads are performing. We work hard to ensure you make the most of your digital marketing investment as we maximize the ROI of your PPC campaigns. Our status with Google provides us access to special programs and support only available to premium partners.

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SEO

Search Engine Optimization (SEO)


To earn a coveted top spot in the search engines, a detailed, consistent, comprehensive SEO strategy is a must. Our SEO agency knows what it takes to rank using advanced SEO tactics that give you clout with Google and with your readers. We remain a step ahead of the current search trends, and adjust strategies as needed to keep up with Google’s latest algorithm. We are also a HubSpot partner agency providing exclusive inbound marketing services through the HubSpot suite of tools.

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Social Media Marketing

Social Media Marketing


Social media platforms, such as Facebook, LinkedIn, Instagram, Twitter, Pinterest, and others, can be valuable tools in any digital marketing toolbox. Our Social media management team, using both paid and organic efforts, can help you earn trust with your followers while giving a push to website traffic and SEO efforts. Our digital marketing agency will determine which platforms are ideal for your industry and help make sure paid marketing efforts are being spent optimally - posting the right content for the right audience on each platform.

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Web Design & Development

Web Design & Development


Provide current and potential clients with exceptional user experience with streamlined, simple-to-use, adaptable websites that keep the overarching marketing strategy in mind. Whether building wireframes or landing pages for A/B testing, our team of website designers and developers build and maintain responsive websites to help you give the right impression, no matter where they are in the sales funnel.

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Our Agency Culture

Connecticut Digital Marketing Agency

Experience a new level of digital marketing success with an industry-leading digital agency in CT that specializes in digital marketing services such as SEO, PPC, social media, email marketing, campaign management, website design, and more. Our Connecticut digital marketing firm has a carefully selected, well-rounded team of strategists with a variety of backgrounds and skillsets. Each member brings a unique understanding, assessment, and interpretation of marketing and design to our clients. We are a team of enthusiastic, creative, and market-savvy professionals who work collaboratively to achieve your goals and build viable, quantitative results.

Zero Gravity Marketing is a full-service digital marketing agency, we have what it takes to help you get ahead of your competitors. Whether you’re a small company, a large corporation, or just looking for help with a campaign, we have the strategic minds that can help you every step of the way, from initial planning to campaign or website launch.

At ZGM, we believe it’s important to have not just a team behind you, but the right team. That’s why we take the time to put together a team of specialists that’s perfect for your company – people who have the knowledge and expertise and can take your brand to the next level. As a digital marketing agency, it’s important that we provide you with more than just the insights you want to see, but the ones that will help you grow your company. Our transparency is what sets us apart. We pride ourselves on our ability to understand your goals, tell you what’s working and what isn’t, and provide you with recommendations that deliver results.

We are passionate about what we do, and we are motivated by and committed to our clients’ continued success. And did we mention we like to have fun? While our digital marketing firm is 100% dedicated to our clients, we are also a firm believer in celebrating their achievements. Located on the shoreline of Connecticut, our digital agency is a playground for company events and opportunities to get outside, find inspiration, and bring it back to the office. Together we work to catapult and grow your business, not just as a digital agency, but as an extension of your company and your marketing team.

Our Clients

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The Blog

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Bring Dead Pages Back to Life With These Tips

Oct 18th

Content creation is a lot of work, and you want to make sure that, no matter what you’re putting online, it reaps the rewards for a long time. But for most websites and blogs, that isn’t how it works. You’ll have specific posts and pages that get a lot of traffic, and then you’ll have…

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Your Guide to Customer Relationship Management (CRM)

Oct 15th

As your company grows, it’s important to know where your prospects and potential buyers are coming from and how they behave as they work their way down the sales funnel. Using old-school, manual tracking methods can cause things to slip through the cracks — not to mention that sort of process is extremely tedious and…

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Google Search Tricks You Need to Know

Oct 14th

When Google’s Hummingbird update launched in 2013, the internet as we knew it was changed forever. This update introduced reliance on natural language processing to recognize voice texture, interests, and behaviors. Keyword stuffing was out, and natural search engine optimization (SEO) that targeted users’ actual intents was in. Now, with nearly a decade passed since…

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Have You Heard These Landing Page Myths?

Oct 13th

Sometimes it’s good to believe in things, even if they’re not real. Take the tooth fairy, for example. She isn’t hurting anybody, and if you’re like most people, you loved experiencing her arrival when you were little. Sure, you eventually learned that her entire presence is a myth, but when she was real in your…

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PPC Industry Benchmarks for Digital Marketing

Oct 12th

Driving traffic to your website or landing page is an important aspect of digital marketing. If you aren’t currently engaging in Pay-Per-Click (PPC) advertising, now is as good of a time as any to get started. However, where many companies fail when doing this on their own is by not knowing what a successful campaign…

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Zero Gravity Marketing Appears on the Top Workplaces 2021 for Western Connecticut

Oct 11th

MADISON, CT, October 11, 2021 – Top Workplaces, an employer recognition program, released its annual rankings. Zero Gravity Marketing (ZGM) has earned the 10th position on the list of Top Workplaces in Western CT of companies with 35-149 employees. The organization determines its rankings based on “quantitative employee feedback and the statements and demographic information…

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Hiring an Agency vs. Building an In-House Team


Every business reaches the point where a decision must be made regarding their marketing plan. You worry over the idea of leaving part of your company’s responsibilities to outsiders, but the costs associated with hiring someone in-house are too much. So, what should you do?   There is no right or wrong answer to this…

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How to Develop Your Brand’s Tone of Voice

Sep 22nd

What is tone of voice, and why is it so important in writing? When writing blogs, webpages, or any professionally published work for a client or brand, tone of voice is a crucial part of the process. For starters, the tone of your writing affects how readers (potential customers, in particular) will resonate, identify, and…

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The Difference Between Front-End, Back-End, and Full-Stack Development in WordPress

Sep 15th

WordPress web development is complex and often done in sections or layers because there are intricate pieces that fit together to create what you see on the screen. Therefore, it’s separated into three categories: front-end, back-end, and full-stack. Below, we’re breaking down what each category entails when it comes to building a WordPress site. What…

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Client Testimonials

ZGM Awards & Recognition

Clutch
forbes
inc5000-2019
inc5000-2020
google partner