Zero Gravity Marketing is a full-service digital marketing agency in Connecticut, specializing in Search Engine Optimization (SEO), Pay-Per-Click (PPC), Conversion Rate Optimization (CRO), Social Media Marketing, Content Marketing, Website Design, and Creative Services. As a highly experienced, full-service digital marketing company in CT we understand what it takes to create a successful campaign and believe that every strategy should be unique to your brand.

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Digital Marketing Services

Social Media Marketing

Social Media Marketing

Social media platforms, such as Facebook, LinkedIn, Instagram, Twitter (X), Pinterest, and others, can be valuable tools in any digital marketing toolbox. Our Social media management team, using both paid and organic efforts, can help you earn trust with your followers while giving a push to website traffic and SEO efforts. Our digital marketing agency will determine which social media platforms are ideal for your industry and help make sure your paid social marketing efforts are being spent optimally - posting the right content for the right audience on each platform.

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Web Design & Development

Web Design & Development

Provide current and potential clients an exceptional user experience with streamlined, simple-to-use, adaptable websites that keep the overarching marketing strategy in mind. Whether building wireframes or landing pages for A/B testing, our team of expert website designers and developers build and maintain responsive websites to help you give the right impression, no matter where your users are in the sales funnel.

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Digital Marketing Strategy

Successful digital marketing campaigns combine all marketing goals into one comprehensive plan of action—interconnected steps you need to follow to reach the goal. Derived from research and insights, our full-service digital marketing agency creates personalized strategic plans by combining all facets of the online world to get you incomparable results.

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PPC

Pay Per Click (PPC)

Our digital marketing agency is a 2024 Premier Google Partner. We eat, sleep, and breathe data. Zero Gravity's cross-functional PPC team analyzes your metrics and reports them back to you with 100% transparency, so you always know how your ads are performing. We work hard to ensure you make the most of your digital marketing investment as we maximize the ROI of your PPC campaigns. Our premier status with Google provides us access to special programs and support only available to premium partners.

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SEO

Search Engine Optimization (SEO)

To earn a coveted top spot in the search engines, a detailed, consistent, comprehensive SEO strategy is a must. Our SEO company knows what it takes to rank using advanced SEO tactics that give you clout with Google and with your readers. We remain a step ahead of the current search trends, and adjust strategies as needed to keep up with Google's latest algorithm. We are also a HubSpot partner agency, providing exclusive inbound marketing services through the HubSpot suite of tools.

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Our Clients

Making Segmentation Work in Higher Ed Marketing

Nov 5th

Most universities try to market to everyone the same way: the same content, the same message, the same funnel. That approach used to work. It doesn’t anymore. Today’s prospective students aren’t on a single, linear path. You’re speaking to high school seniors figuring out where they fit. Transfer students who want to finish what they…

How Programmatic Ads Help Universities in Student Recruitment

The Challenge of Standing Out in Higher Education Marketing University marketing teams today are under pressure from every angle (increased competition, rising ad costs, and prospective students with higher expectations and shorter attention spans). The playing field is no longer local. Schools are competing against online programs, private universities, and regional institutions that are all…

How to Use Geo-Targeting Strategies to Boost College Applications

Nov 4th

Universities are spending big on paid media, but too often, they’re casting a net that’s far too wide. The competition for student attention is tougher than ever, especially as national brands, online programs, and test-optional policies continue to blur traditional recruitment boundaries. When your goal is to drive qualified applications and meet enrollment targets, precision…

Is Your Higher Ed Media Mix Built for Today’s Student?

Oct 30th

The way students discover, evaluate, and choose institutions has changed. Has your media mix kept up? We’ll be diving into this exact topic at the 2025 AMA Symposium for the Marketing of Higher Education in our pre-conference workshop on Sunday, November 9. But we’re not waiting until then to start the conversation. If you’re still…

Introducing ChatGPT Atlas: What Is It and How to Use It

Oct 23rd

We know that artificial intelligence has been reshaping marketing for years, but now it’s changing something even bigger: the way we browse the internet. On October 21, 2025, OpenAI introduced ChatGPT Atlas, a new AI browser that merges search, content, and conversation into one immersive experience. For digital marketers, that’s huge. Every click, every search,…

Holiday SEO – How to Prepare For Black Friday & Cyber Monday

As summer nears its end and fall begins, ’tis the season for holiday SEO planning. While it may seem premature to start thinking about holiday shopping season when there’s still pumpkin spice on the shelves, you want to ensure your website is prepared for the influx of holiday shopping come November, especially those with significant…

Guide to Reddit SEO

If you’ve searched for advice or product reviews lately, chances are you’ve seen Reddit threads appearing near the top of Google. Whether it’s someone asking about the best productivity tools, how a piece of software compares, tips for home improvement, or even how to spend a weekend in Paris, Reddit is showing up more prominently…

Lead Generation Tactics for Technology & Software Companies

Your pipeline’s slowing down, but your product is solid. Leads are trickling in, but conversions? Flatlined. It’s not a product issue, it’s a funnel problem. For tech and B2B SaaS lead generation, building a high-performing lead generation engine takes more than a few CTAs and a free trial. It’s time to drop the generic B2B…

SEO vs GEO vs AEO

Oct 22nd

SEO is dead…or is it? Has SEO evolved? Where are these extra letters coming from and what do they mean? Search is no longer limited to the familiar list of links on Google. Today, your customers are just as likely to ask a question to ChatGPT, get a direct answer in Google’s AI Overview, or…

Client Testimonials

The folks at Zero Gravity are one of the very few SEO groups that are not only very knowledgeable but honest and transparent about their work! It has been our experience that having all three traits is extremely rare. They are a key part of our long-term SEO strategy.

Cosmo Corigliano

I’ve worked with Zero Gravity for a few years now and am consistently impressed with their services. They help us with SEM/SEO and web development. I highly recommend their services to any business seeking such services.

Mark Strong

One of the best decisions I have ever made as a Marketing Director, is to partner with Zero Gravity to handle our PPC, SEO and Digital Strategy. This talented team continues to impress me on every level. A trusted partner; results driven, excellent communication skills, tremendous knowledge, patience and willingness to listen, teach and lead – no wonder I look forward to our weekly calls! I have come to rely on Zero Gravity for advice on everything and anything marketing related!

MJ Sullivan

Kloter Farms

They offer the best in all around services in their field. I have used Zero Gravity for over a decade now and continue to be impressed by their knowledge and the entire team. I am happy to do business with Zero Gravity Marketing.

Jeanne Connors

Greco & Haines

We have used multiple digital marketing services, both little and big, with little to no results. Zero Gravity Marketing was able to produce results for our business that far exceeded anything we saw from any other company. We would strongly recommend them to any business seeking to improve their digital footprint and secure more qualified leads.

Terry Amerine

Genesis Home Restorations

Zero Gravity Marketing has done well for our SEO and other digital ad media. I appreciate that they have regular meetings with us that cover our recent performance as well as what trends are emerging that can guide our future performance. We have seen great ROI because of their recommendations and campaigns.

Derek Stumpfhauser

Lyric

I never doubted my decision to move everything to ZGM and get the support package, but their response to a recent critical issue just helped me prove to our exec team it was worth the expense. It is a pleasure to work with ZGM.

Rosemarie Gallichio

I rate ZGM 5 stars! Why? Having dealt with all sizes of e-commerce agencies I appreciate the professionalism, integrity, and quick response of ZGM. Their talent is not limited to PPC and SEO but also includes design. Great group to work with to achieve desired results!

Kevin S. Garrity

Squeeze Pod Founder & CEO

Jackie Mancini

Zero Gravity Marketing provides Brunner Aero with an exceptional capability that is cutting edge. The Zero Gravity staff delivers quality products and services on time and on budget. We couldn’t be happier with their proven results will now task them with re-branding our entire portfolio.