Important Notice: Job Opportunity Scam Alert
We have recently become aware of an individual falsely claiming to represent Zero Gravity Marketing and contacting people about job opportunities. This person, using the alias "Hailey Grice," is not affiliated with our agency and does not represent us in any capacity.
Please disregard any emails or other communications from this individual. Only trust emails from our official domain, zerogravitymarketing.com. We believe this individual is attempting to scam or defraud those they contact.
For your safety, we strongly recommend that you NEVER share bank account or personal information of any kind with this individual or in response to any suspicious communications.
We have contacted the authorities and are taking additional steps to prevent this from continuing. Thank you for your understanding and vigilance.
The Senior Paid Media Strategist will be responsible for creating, planning, managing, and executing media/advertising plans and strategies across a variety of our agency’s clients.
RESPONSIBILITIES:
- Develop strategy, launch and optimize campaigns and serve as day-to-day contact for and foster relationships with internal team members and clients
- Plan, launch, and analyze Pay-Per-Click (PPC)Google/Bing campaigns and paid social campaigns including Facebook, Instagram, YouTube, Twitter, Pinterest, and LinkedIn across multiple programs
- Work with our media buying partners to launch programmatic media buys.
- Be accountable for budget management, supervising budget implementation and giving recommendations of adjustments
- Handle daily campaign management, including monitoring pacing/delivery, tracking optimizations, and escalating issues
- Stay informed and current on Paid Digital Media and SEM trends, advances, changes to the competitive landscape, and keyword research
- Conversion rate analysis and recommendations for landing pages and website conversion points
- Report results and provide recommendations for optimization
EXPERIENCE AND REQUIREMENTS:
- Bachelor's degree in marketing or in related field
- Must be comfortable and confident in front of clients
- Strong written and oral communication skills
- A positive attitude and enthusiasm for learning is a must.
- Minimum 4 years of work experience in PPC/SEM
- Experienced in using tools/platforms such as Google AdWords, SEMRush, SpyFu, Google Analytics, RavenTools
- Google AdWords Certification, Google Analytics IQ Certification, and Facebook Blueprint certification is a plus
- Data oriented with strong analytical and problem-solving skills
- Knowledge of best practices for landing pages and A/B testing
- Experienced in lead generation and performance marketing
- Strong Microsoft Office Excel skills
- Strong attention to detail
Apply Today
